Crazy Tower Stacks Up At Adventure Island


Futuristic holographic redemption game Crazy Tower proved to be a massive hit with players at Southend’s Adventure Island Pleasure Park over Easter.

The game, manufactured by Adrenaline and available via BANDAI NAMCO Amusement Europe Ltd. (BNAE) tests players’ stacking skills. At the touch of a button, players must build up their tower and avoid it toppling over. The taller the tower – the higher the score. Up to four players can demonstrate their versions of a Crazy Tower, through the holographic 3D display and compete against one another.

“Crazy Tower has been an excellent addition to our range of redemption games at Adventure Island,” says Carl Stacey, head of coin operations. “Players are drawn by the unusual 3D holographic display – there’s nothing else quite like it.”

Crazy Tower joins over 100 arcade game spread across Adventure Inside and Feelgoods, at Southend’s Adventure Island. The fun park has been run by the Miller family for more than 40 years on Southend Pier.

“Adventure Island is one of the most popular tourist attractions in Essex,” says BNAE’s Regional Sales Manager John Crompton. “The arcade areas are beautifully presented and the team has created an excellent redemption mix. Crazy Tower fits in very well with the family ethos as it encourages group play. It has performed particularly well over Easter.

Adventure Island started out in 1918 as Sunken Gardens, a seaside garden that in the 1920s installed a few children’s rides. In 1976, the land to the west of the pier was purchased by the Miller family. In 1995 the park was vastly expanded when the land to the east of the pier was purchased to form part of the park. In 2014, Adventure Island demolished the Pirate Boat, which was one of their oldest attractions, to make way for a new soft play area, names Adventure Inside, which opened in spring 2015.

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